First Can Do Kid Bars Manufactured

Mill Valley, CA , (March 17, 2006)

In just six months, Can Do Kid’s nutrition bars can be found in hundreds of stores in over 20 states and have now reached the international market! This impressive early growth along with the “can do” attitude and culture of the company has caught the eye of a major TV news station, who will be including the Can Do Kid bars in a feature about children’s nutrition and obesity.

Can Do Kid nutrition/energy bars were the brainchild of one Mom who struggled to find a healthy snack that her kids would eat as they dashed off to different activities during the day. And this is not just any ordinary Mom.

Deborah Luster, 43, is a former President of Annie’s Homegrown, Inc., now Homegrown Naturals, a national, multi-million dollar food company. “I found myself giving my kids energy bars that I ate to make it through the day. But with adult levels of protein, sugars and vitamins, these bars didn’t always sit well in my kids’ stomachs. So this triggered the thought for a snack bar just for kids”. Not finding any on the market at the time, Luster decided to create her own.

Can Do Kid bars were kid-tested and kid-approved at a small public school in Mill Valley, California where Luster and husband Robert have three children of their own. Luster, had been teaching a marketing and entrepreneurship class to fifth graders at the school and instead of using hypothetical situations, decided to have the class help her with her new project. The students taste-tested many samples to finally determine their favorites: Cookies & Cream and Chocolate Crunch. She then had their assistance in coming up with colorful packaging with a cheetah on it. Why a cheetah? “Cheetah’s are active, wild animals, that represent action.” says Luster. “Plus they’re cool,” says daughter Sarah, 9.

The positive response has been overwhelming and apparently kids love them. Why? It’s not the all natural, 70% organic ingredients, or the non-GMO soynuts, or even the fun, colorful packaging with a cheetah on it. Can Do Kid bars are made with organic chocolate and just plain taste great. It’s nice for parents to be able to give their kids a healthier snack packed with 17 essential vitamins and minerals and 9 grams of protein, which their kids will actually eat.

So far, Can Do Kid bars can be found in stores in 15 States as well as the Philippines. Can Do Kid bars are rapidly gaining greater distribution through the help of UNFI on the East Coast as well as Nature’s Best on the West Coast. For more information about Can Do Kid nutrition bars or other Can Do Kid products or to find a store near you, please call our offices at 415/388-9011 or visit our website at www.IamACanDoKid.com

Can Do Kid - It's not about age - it's about attitude.

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